Forestar Makes Successful Debut at FEICON 2026, Bringing Climate-Ready WPC Solutions to Latin America
Forestar is thrilled to announce the outstanding success of our first participation in FEICON 2026, Latin America's largest and most influential construction industry exhibition. Held from April 7–10, 2026 at the São Paulo Expo Center, our booth H093 welcomed over 800 industry professionals from across Brazil, Argentina, Chile, Colombia and Mexico.
This exhibition marked a major milestone in our expansion into the Latin American market, where we showcased our complete range of WPC products specifically engineered to thrive in the region's unique tropical and subtropical climate conditions. Our exhibition highlights included:
- Tropical-grade co-extruded WPC decking with enhanced mold, mildew and termite resistance
- High-temperature stable WPC fencing designed to withstand extreme heat and UV exposure
- Waterproof WPC wall cladding ideal for coastal and high-humidity regions
- Custom outdoor living solutions tailored to Latin American architectural styles
Over the four-day event, our Latin American sales team engaged in productive discussions with distributors, contractors, architects and real estate developers. Many visitors were particularly impressed by our products' ability to outperform traditional wood in the region's harsh climate, while offering significant long-term cost savings through reduced maintenance. We also established partnerships with several key local distributors to better serve customers throughout Latin America.
Our dedicated regional team is now actively following up on all inquiries and will be in touch within 24 hours with detailed product information and local pricing. For those who couldn't attend the show, we offer free sample shipping throughout Brazil and can arrange virtual product demonstrations at your convenience.
Thank you to everyone who visited our booth and made FEICON 2026 such a memorable event. We are committed to becoming the leading WPC supplier in Latin America and look forward to supporting your outdoor living projects with our high-quality, climate-ready solutions.
